The Challenge
Artfully elevate the Total Divas franchise for the launch of their new series.
The Spark
Create a world as bold, colorful, and vibrant as the Divas themselves.
The Delivery
Using striking visuals, dynamic set pieces, we created a world that felt like stepping into the Divas’ universe – a place where confidence and glamor reigned supreme. The campaign culminated in a visually stunning launch spot that introduced audiences to the series in a way that was unapologetically fierce, setting the tone for the newest chapter of Total Divas.