The Challenge
Launch E! Entertainment’s all-new dating series, Dating #NoFilter, and position it as the ultimate unfiltered take on the modern dating experience.
The Spark
Capture the fun, wild, unexpected experiences of modern dating through culturally timely metaphors.
The Delivery
We brought the series to life by intercutting lively, laugh-out-loud commentary from the show’s comedians and hosts with reimagined, metaphorical depictions of what dating looks like in today’s world. The dynamic blend of real dates and exaggerated metaphors delivered a campaign that perfectly mirrored the series’ tone – sharp, unfiltered, and ridiculously relatable.